Board of Directors
CEO / President
Armando Ehrenzweig graduated from the university in the career of Industrial Design, with a specialty in Computer Systems. One of his last certifications was in Life Coach for business. He has been a designer in construction companies and publicity and printing offices. In addition to being in charge of your event company also has business on the internet to host and design websites. He was a consultant of events for CVEP Coachella Valley Economic Partnership and Business Mentor for the SBDC Small Business Development Center Coachella Valley. He as attended to UCR Palm Desert to attend a Nonprofits Management Certification.
Jose Trinidad John
Jose John is an immigrant from Venezuela. He started his journey in this country as dishwasher. After more than 3 decades, he is now the owner of his Landscape Company serving clients in Rancho Mirage, California. Jose John was part of the event first as an attendee. He understands the challenges all Latinos can face to keep doors open.
Maria Guadalupe Cruz "Maricruz"
Mariacruz, María Guadalupe Cruz, is a tax preparer and bookkeeper with many years of experience assisting small businesses and entrepreneurs in preparing their taxes and in establishing personal and business budgets. She studied at College of the Desert in Palm Desert, California. Maricruz has been part of the events first as attendee and later as volunteer and she is our treasurer.
Board of Advisers
Director Corporate Development
Elia has over 10 years of experience in business development and marketing with companies like Time Warner Cable, Avon Products, Beazer Homes and various television networks (ABC, CBS, FOX, CW, NBC & Telemundo). In addition, her experience is enhanced with a Master’s in Business Administration.
The Wealthy Bag Lady
Linda Hollander has been featured by Inc. and Entrepreneur Magazines as the industry leader in corporate sponsorship. She has over 20 years of experience as a business owner and does sponsorship and business consulting. Her clients and sponsors include Microsoft, Fed Ex, Citibank, Mattel, Bank of America, Marriott, Health Net, American Airlines, IBM and Wal Mart.
Principal, Klaus Fuerniss Enterprises Inc.
Klaus Fuerniss’ experience in bringing multi-million-dollar projects to fruition on time and on budget has become legendary in Canada’s business community. Klaus currently helms Klaus Fuerniss Enterprises Inc. (based in Gibsons, BC, Canada) – a diversified multimillion dollar privately-owned company with over 300 employees in its portfolio of businesses. A classically-trained hospitality professional, Klaus was an Expo86 World Fair Vice President and a key player in creating the Vancouver Convention Centre. Klaus is currently developing the $100 million five-star George Resort.
General Sales Manager
As the General Sales Manager for Telemundo Palm Springs (KUNA TV 15), the Telemundo affiliate in the Palm Springs DMA, and La Poderosa 96.7 FM (KUNA FM 96.7), I lead the local sales team to achieve our local sales goals for both our TV and FM stations.
Southern California Outreach Manager & National Hispanic Outreach Manager at Small Business Majority
Xiomara Peña works as the Southern California Outreach Manager for Small Business Majority, a national, non-partisan, non-profit organization focused on promoting smart public policy that will positively impact small business owners and entrepreneurs. Small Business Majority also commissions opinion research on both national and state levels to determine small business owners’ views on a range of topics. Her most notable accolades include a Leading the Way award and the Champion for Families award for her leadership in the Latino community. Both the L.A. City Council and several Congressional districts have recognized her.
General Sales Manager
As the General Sales Manager for Univision, at San Francisco Bay, California